ShopSite® Shopping Cart Software version 10 has many features to help you, the merchant, get your store online, taking orders quickly and with ease. This list includes some of the most popular features, and lets you know how to find and use them.
Feature availability is based on the store service level:
| Pro Features | are available only in ShopSite Pro stores. |
|---|---|
| Manager Features | are available in Manager and Pro stores. |
| Starter Features | are available in Starter, Manager, and Pro stores. |
Different features have been introduced or improved in newer versions of ShopSite. The detail section for each feature identifies the version when the feature was first introduced, as well as the version of the most recent improvement to the feature.
How do I know which version or service level of ShopSite I have?
Log in to your ShopSite back office and look at the main entrance screen. The ShopSite service level and version, along with your StoreID, is displayed below the category buttons, between the large ShopSite logo images. Here's an example of what to look for:
ShopSite® Pro 10 r5, StoreID: mystore
This example indicates the store is running ShopSite version 10, at the Pro service level.
If your store does not include a feature you need, it is easy to upgrade to a higher service level, or even a newer version of ShopSite, without having to re-install or modify your existing store. Contact your hosting provider for information on upgrading your store.
The feature list has been divided into several categories to help you quickly find the features you are looking for. Select a category below, or scroll down to the top of the feature list:
Hover your mouse over the name of a feature for a summary of the feature. Click the feature name or the 
image to see details about the feature. Click the feature name again or the 
image to hide the details of that feature. The 
and 
images can be used to respectively show or hide all of the descriptions.
Marketing and Advertising helps you draw potential customers to your ShopSite store. You can easily take advantage of any of the following built-in marketing or advertising tools:
|
|
|
|||
|
ShopSite Pro's Associates feature allows you to track orders placed by customers referred to your site by affiliates. You can encourage affiliates to link to your site and even list your products on their site in exchange for a commission on all referred sales. When a customer comes to your site through an affiliate link, ShopSite links the customer's shopping cart to the affiliate ID. If the customer makes a purchase, ShopSite will identify the affiliate in the order, and can optionally send an e-mail notification to the affiliate. The Associates feature also allows you to see the order totals and commissions owed to the affiliate. First Version: 6.3 Most Recent Update: — Location: ShopSite > Merchandising > Associates Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/associates.html |
|||
|
ShopSite Pro allows you to assign global or product-specific Cross-sell products to display on the Shopping Cart screen. If you sell products that are popular together, such as headphones, a charger, and a carrying case for a portable MP3 player, you can assign the products as cross-sell products. When a customer adds the main product (the MP3 player) to the cart, the cross-sell products will be displayed in a "related products" section. You can also create global cross-sell products, such as your best sellers or sale items, which can be displayed in the cart. Global cross-sell products can be displayed only if the product added to the cart has no cross-sell products, or in addition to any product-specific cross-sell products. First Version: 9.0 Most Recent Update: — Location: ShopSite > Merchandising > Cross-sell Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/crossell.html |
|||
|
ShopSite Manager and Pro have integrated support for Google Product Search (formerly Froogle or Google Base) feeds. You can configure which products and information to include in a feed then submit your feed to Google Product Search with the click of a button. In ShopSite v10, custom page and product fields were added to Manager stores, allowing both ShopSite Pro and Manager merchants to use the custom product fields as attributes in the Google Product Search feed. First Version: 8.2 Most Recent Update: v10 Location: ShopSite > Merchandising > Google > Product Search Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/froogle.html |
|||
|
ShopSite Manager and Pro can be configured to automatically create a Google Sitemap of the Store Pages and More Information Pages in your store. Sitemaps can be registered with Google to tell the search engine which pages you want indexed and the importance of each page on the site. If you have pages on your site not generated by ShopSite, you can create a Google Sitemap for those pages, and have ShopSite include that information in the registered sitemap generated by ShopSite. First Version: 8.2 Most Recent Update: — Location: ShopSite > Merchandising > Google > Sitemap Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/sitemap.html |
|||
|
ShopSite Manager and Pro include severalSearch Engine Optimization (SEO) fields on Store Pages and More Info Pages. You can control the content of page information such as:
HTML Title and Meta tags were added to More Info Pages in ShopSite version 8.1. First Version: 5.0 Most Recent Update: 8.1 Location: ShopSite > Pages > Add a Page ShopSite > Products > Add a Product Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/add.page.html http://www.shopsite.com/help/10.0/en-US/sc/pro/add.product.html |
|||
|
The Tell A Friend feature allows visitors to send an e-mail message to a friend, telling them about a product in your ShopSite store. The e-mail message includes a link to the Store Page or product More Information Page with the product of interest. First Version: 8.0 Most Recent Update: — Location: ShopSite > Merchandising > Tell A Friend Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/tellafriend.html |
Incentives are a great way to keep customers coming back again and again. ShopSite includes a variety of tools for you to attract new customers and to bring old customers back:
|
|
|
|||
|
ShopSite Pro allows you to create a variety of Coupons for use in your marketing campaigns. You can send coupon links or codes to potential customers, and ShopSite will automatically process the coupons in the Shopping Cart. Each coupon you create can be used for a specific incentive program, from short-term discounts on individual products to a persistent loyalty program for Registered Customers. Here are a few examples of coupons you could create:
Free Shipping Coupons were introduced in ShopSite 9.0. Support for partial percentages (e.g. 1.25%) was added in v10. First Version: 6.0 Most Recent Update: v10 Location: ShopSite > Merchandising > Coupons Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/coupons.html |
|||
|
ShopSite Pro includes a Customer Registration feature to make ordering quick and easy for your regular customers. Registered customers can save their shipping and billing information, view previous orders, and even participate in loyalty programs with Coupons or Customer Rewards. ShopSite v10 introduced the ability for merchants to upload registered customer information. First Version: 7.0 Most Recent Update: v10 Location: ShopSite > Commerce Setup > Customer Registration Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/cr.top.html |
|||
|
ShopSite Pro's Customer Rewards program makes it possible for you to reward customers for shopping with you, either on single purchases or over time using Customer Registration. Rewards offer customers a free product when they purchase a minimum quantity of a qualifying item. Here are a few examples of reward programs you could create:
First Version: 8.0 Most Recent Update: 8.1 Location: ShopSite > Merchandising > Reward Program Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/rewards.html |
|||
|
ShopSite Pro allows you to offer Discounts on bulk purchases. You can offer discounts based on the total spent on an order, or based on the quantity of qualifying items purchased. Here are a few examples of discounts you could offer:
First Version: 3.x* Most Recent Update: 9.0 Location: ShopSite > Merchandising > Discounts Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/discount.html |
|||
|
ShopSite Pro includes a Gift Certificates feature which allows shoppers to purchase gift certificates which can be redeemed through your online store. You have the option to issue electronic certificates (via e-mail) or printed gift certificates that can be delivered to the recipient. In the back office, you can view the balance and usage history of the certificate. In version 8.0, the ability for a merchant to create a gift certificate was introduced, along with the ability for a merchant to edit the balance on a gift certificate. First Version: 7.1 Most Recent Update: 8.0 Location: ShopSite > Merchandising > Gift Certificates Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/giftcertificate.html |
Customers who shop online want to know they can trust the merchant they're buying from. ShopSite includes a variety of features designed to help protect you the merchant, and help convey that security to your customers:
|
|
|
|||
|
ShopSite Manager and Pro stores have integrated buySAFE order bonding. If you are bonded by buySAFE, you can display the buySAFE seal on your site and allow your customers to purchase a bond on orders, ensuring their peace of mind. ShopSite can automatically include the buySAFE seal and add bonding to orders. First Version: 9.0 Most Recent Update: — Location: ShopSite > Merchandising > buySAFE Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/buysafe.html |
|||
|
ShopSite Starter, Manager, and Pro stores can be configured to protect customer payment information using Merchant Key Encryption. Merchant Key encryption, also known as Public/Private Key Encryption, is a high-grade data security method that makes it virtually impossible to decode the payment information unless you have the merchant key. Because the key isn't stored on the server, customer payment information isn't compromised even if a hacker gains access to your store. ShopSite v10 includes the most up-to-date version of the data encryption routines. These updates includ security and reliability enhancements, but do not affect the merchant interface. First Version: 8.1 Most Recent Update: v10 Location: ShopSite > Orders > Security > Credit Card Storage Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/cc_storage.html |
|||
|
ShopSite v10 has been certified as a PABP/PCI-DSS compliant application. When your store is properly configured, you and your customers can be confident that payment information is processed and stored securely. For more information, see our ShopSite and PCI Compliance page. ShopSite 8.1 was also certified as Visa CISP/PCI compliant. First Version: 8.1 Most Recent Update: v10 Location: ShopSite > Orders > Security Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/security.options.html |
|||
|
ShopSite Starter, Manager, and Pro have the ability to store sensitive customer information in a Remote Orders Database. If you collect sensitive payment information, such as credit card numbers, PCI Security guidelines require you to store the information in a remote server in an internal network zone. ShopSite stores can easily be configured to comply with this requirement by storing this information in a remote PostgreSQL database. First Version: v10 Most Recent Update: — Location: ShopSite > Orders > Security > Remote Database Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/remote_database.config.html |
|||
|
ShopSite Starter, Manager, and Pro stores give you the option to display a Security Image on store pages and in the shopping cart. Your store dynamically creates a security image when your store meets specific requirements for protecting payment information from your customers. You can have ShopSite display this image to tell your customers that their payment information is safe and secure. In order to display the security image, your store must be configured in one of the following ways:
First Version: 9.0 Most Recent Update: — Location: ShopSite > Orders > Security > Security Status Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/cc_security.html |
ShopSite has a wide variety of built-in merchant tools to help you with the entire range of running an online store. Take advantage of ShopSite's integration with real-time payment processing and shipping quotes, store management features, and even track customer activity on your site:
|
|
|
|||
|
ShopSite Pro includes a Merchant Search feature to allow you to search through your databases for individual or groups of items. You can search products, pages, orders, coupons, rewards, gift certificates, and registered customers using advanced matching settings. ShopSite 8.1 introduced the ability to search for products in the OrderAnywhere tool. Searching orders was introduced in ShopSite version 8.0. First Version: 3.x* Most Recent Update: 8.1 Location: Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/merchant_search.html |
|||
|
ShopSite Manager and Pro stores allow you to view Customer Search Logs, so you know the frequency and success rate of keyword searches performed by visitors to your site. The logs track each keyword used in a customer search, how often the word was searched for, and how many results it returned. You can use the information from these logs to help ensure your customers are finding the products they're looking for. You can configure your store not to log searches from specific IP addresses, such as your own. First Version: 9.0 Most Recent Update: — Location: ShopSite > Preferences > Search Settings > Search Logging Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/search.logging.html |
|||
|
ShopSite Manager and Pro stores can automatically add Google Analytics tracking code to store pages and shopping cart screens. You can use Google Analytics to track visitor activity on your site, including entry points, exit points, and conversions. ShopSite uses the Shopping Cart JavaScript variables to include order information in your reports. ShopSite v10 was the first version to include Google Analytics in Manager stores. The option to use the new analytics script (instead of the old Urchin script) was also added in v10. First Version: 8.2 Most Recent Update: v10 Location: ShopSite > Merchandising > Google > Analytics Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/analytics.html |
|||
|
ShopSite Manager and Pro stores include the Power Edit feature, which allows you to select which page or product fields you want to edit. You can select one or more products to Power Edit, then select only the fields you want to see when you edit the selected products. This makes tasks such as changing prices or putting items on sale quick and easy. ShopSite Pro stores include an additional option for Global Power Edit, which allows you to select a field that you want to set the same for all the selected products. This makes it even easier to do tasks such as putting items on sale. First Version: 3.x* Most Recent Update: — Location: ShopSite > Products > Power Edit ShopSite > Pages > Power Edit Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/power.edit.products.html http://www.shopsite.com/help/10.0/en-US/sc/pro/power.edit.pages.html |
|||
|
ShopSite Manager and Pro stores allow you to provide Real-time Shipping Quotes from UPS, FedEx, and the U.S. Postal Service on the Shopping Cart screen. After you sign up with a shipping service, you can select which shipping methods (e.g. ground, next day, etc.) you want to offer and assign product weights and package types to use for your products. Your customers can then enter the shipping ZIP code and see shipping costs for each of the available shipping methods. ShopSite v10 introduced the option to display rates from multiple carriers in your cart. U.S. Postal Service support was added in ShopSite 9.0. FedEx support was added in 8.1. First Version: 6.0 Most Recent Update: v10 Location: ShopSite > Commerce Setup > Shipping Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/shipping.html |
|||
|
ShopSite Starter, Manager, and Pro stores include Automatic Tax Calculation capability. You can configure your store to automatically calculate Sales Tax or Value Added Tax (VAT/GST) using the shipping destination postal code. To calculate postal code-based sales tax, you simply assign tax rates based off postal code groups, and ShopSite will calculate the tax on the products in the cart when the customer enters their postal code. Automatic VAT/GST calculation was introduced in ShopSite v10. If you are a European merchant, you can select your country, and ShopSite will automatically configure your VAT rates. You can select to have ShopSite include VAT in the product price on store pages, and select which tax rate to apply to each product. When a customer enters their postal code in the cart, ShopSite will check if the code matches an exemption zone, then calculate the VAT for the products in the cart. First Version: 6.0 Most Recent Update: v10 Location: ShopSite > Commerce Setup > Tax Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/sales.tax.html |
|||
|
ShopSite Starter, Manager, and Pro stores can Automatically Resize Images you use in your store. You can configure ShopSite to automatically shrink large images when you upload them to your store, or you can select an image and have ShopSite shrink the image to the size you want. ShopSite Manager and Pro stores can also be configured to automatically create up to three smaller thumbnails of your original image. You can then select an image size to use for product images on Store Pages, More Info Pages, Search Results, and Shopping Cart screens. First Version: 8.2 Most Recent Update: — Location: ShopSite > Images > Configure Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/images.configure.html |
|||
|
ShopSite Starter, Manager, and Pro stores include an HTML Editor to let you visually add HTML elements to your text. When you use the HTML Editor you can see the changes you're making, and you don't have to know HTML. You can launch the HTML Editor inside numerous text fields (such as a Product Description or the Page Header) throughout your store and add formatting (such as bold or italicized text) and layout (such as lists or tables) to your text with the click of a button. First Version: v10 Most Recent Update: — Location: ShopSite > Utilities > HTML Editor Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/html_editor_config.html |
|||
|
ShopSite Starter, Manager, and Pro stores offer a variety of options for Real-time Payment Processing. ShopSite has integrated with several payment gateways that offer real-time payment processing, as well as with several popular online payment services. Here are just a few of the integrated payment processing methods available:
New payment gateways and online payment services are added with each version of ShopSite. For more information about processing payments using ShopSite, see Accepting Payments with ShopSite. First Version: 3.x* Most Recent Update: v10 Location: ShopSite > Commerce Setup > Payment Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/payment.options.html |
ShopSite has a variety of features to help you manage your online product catalog, and make it easy for your customers to find what you have:
|
|
|
|||
|
ShopSite Pro stores make it easy to sell Digital Download Products from your store with an integrated file and download management system. When you Add a Product to your store, you can designate it a download product and link it with a file you uploaded using the Digital Download File Manager. When a customer purchases the product, ShopSite creates a limited use link to allow the customer to download the file. Your digital download files can only be accessed using the link provided, which automatically expires after a specified time limit or number of downloads. ShopSite 7.1 introduced an improved Digital Download file management interface. First Version: 6.0 Most Recent Update: 7.1 Location: ShopSite > Commerce Setup > Digital Download Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/digital.download.files.html |
|||
|
ShopSite Pro's automated Inventory Tracking system updates inventory quantities when a customer makes a purchase. You can configure your store to notify you when inventory levels go below a specified threshold, and prevent customers from placing orders for out-of-stock items. ShopSite v10 introduced an API which allows third-party applications to track and update product inventory levels. First Version: 5.0 Most Recent Update: v10 Location: ShopSite > Preferences > Inventory Tracking Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/inventory.html |
|||
|
ShopSite Manager and Pro stores allow you to Upload and Download Database Tables. You can download database tables into XML or tab-delimited text files for use in a spreadsheet or business management application (such as QuickBooks). You can also make updates or changes to your Pages, Products, or Customer Registration information and upload them into ShopSite from an XML or tab-delimited text file. ShopSite also has an interface to allow third-party applications to automatically download orders and upload or download page and product records in XML format. Uploading registered customer information was added in ShopSite v10. Automated order download support was added to Manager stores in version 8.0. XML upload/download of pages and products and automated upload/download was added in 7.1. XML download of orders was added in 6.3. First Version: 4.1 Most Recent Update: v10 Location: ShopSite > Utilities > Database Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/database.show.html |
|||
|
ShopSite Manager and Pro stores can automatically create More Information Pages for products in your store. A More Information page can be used to provide more information about a product than you want to include on store pages where several products in a category are displayed. When you add or edit a product, you can have ShopSite automatically create a More Information Page for an individual product, including a separate product image and description than what is used on Store Pages. ShopSite version 8.1 introduced SEO information fields for More Information Page. First Version: 3.x* Most Recent Update: 8.1 Location: ShopSite > Preferences > More Info Pages Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/more.info.html |
|||
|
ShopSite Manager and Pro stores include a Store Search feature for customers. You can have ShopSite include a search form on store pages, and ShopSite will automatically index your products and pages when you publish your store. You can assign specific keywords to products, decide what to index, and configure how search results are displayed. ShopSite version 9.0 introduced several enhancements to the Store Search feature, including cusomizing the search form, adjusting the relevancy of product information fields, exact phrase searches, and search logs. Merchant control of the appearance of search results was improved in version 7.1. First Version: 3.x* Most Recent Update: 9.0 Location: ShopSite > Preferences > Search Settings Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/search.options.html |
|||
|
ShopSite Starter, Manager, and Pro stores have integration with Doba drop-shipping service. Doba has over 1,000,000 products you can select from, and ShopSite will automatically import the product information into your store. When a customer purchases a Doba product, ShopSite forwards the order to Doba, and when the order is finalized, Doba ships the product directly to your customer. First Version: v10 Most Recent Update: — Location: ShopSite > Commerce Setup > Doba Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/doba.config.html |
|||
|
ShopSite Starter, Manager, and Pro stores allow you to include Order Options for your products. You can include pull-down menus for your customers to select from options such as color or size when they order a product. Manager and Pro stores also allow you to modify the product price based off the option selected. You can also include a text box for customers to enter specific options, such as text for a monogram. ShopSite version 8.2 introduced improved ability for you to customize the look of order options, including resizing the text box and including a header for the pull-downs and text box. First Version: 3.x* Most Recent Update: 8.2 Location: ShopSite > Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/.html |
ShopSite is extremely flexible, and includes tools to allow you to customize your store and add your own fuctionality. More information about customizing ShopSite can be found on our Resources for Developers and Resources for Designers pages.
|
|
|
|||
|
ShopSite Pro stores include a variety of APIs to allow you to integrate your store with third-party applications. You can configure ShopSite to automatically invoke your third party application through the API. ShopSite includes the following APIs:
ShopSite's Custom Templates also include a CALL tag, which allows you to call a third-party application from the template. First Version: 3.x* Most Recent Update: v10 Location: Help Link: http://www.shopsite.com/help/10.0/en-US/install/addon_programs.html |
|||
|
ShopSite Manager and Pro stores allow you to create and upload Custom Templates to control the look and feel of your entire store. ShopSite's Custom Templates combine HTML and Custom Template Tags to allow you to customize any page, screen, or e-mail message your customers can see. See our Custom Templates Tutorial to learn more about how to create and use your own Custom Templates. New Custom Template Tags (and templates, if required) are added to support new features in each version of ShopSite. The Custom Templates management screen was separated into different sections beginning in ShopSite version 8.2. First Version: 4.2 Most Recent Update: v10 Location: ShopSite > Merchandising > Custom Templates Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/custom.templates.html |
|||
|
ShopSite Manager and Pro stores include some order information in Shopping Cart JavaScript variables. ShopSite Pro stores also include fields to add your own JavaScript functions to the built-in shopping cart screen validation scripts. You can create JavaScript functions to pass information about order totals and products purchased to third-party applications. For example, ShopSite's integration with Google Analytics uses the JavaScript variables to pass information about the order to Google Analytics. Adding custom functions to validation JavaScript was introduced in version 7.1. Some JavaScript variables are included in Manager stores starting with version 8.1. First Version: 7.0 Most Recent Update: 8.1 Location: ShopSite > Commerce Setup > Order System Help Link: http://www.shopsite.com/help/10.0/en-US/sc/pro/customize.order.system.html |
* - Feature was introduced prior to ShopSite version 4.1
