The name that will appear in the menu.

You have three options:
1) "Select a ShopSite Page" This option allows you to pick a page from your web site that was generated by ShopSite. Click the "Select" button to choose a page from a popup list of available pages or specify a page in the text box.
2) "Enter a URL to a non-ShopSite page" This option allows you to specify any web page by providing a URL in the text box.
3) "View Cart URL" This option provides a quick link to the customer's shopping cart. You shouldn't need more than one of these links in your menu.
4) "No URL (a title maybe)" This option provides the Menu/Link Name as text only.